Rally in the Alley

7th Annual Rally in the Alley: Community Connection & Campaign Kickoff

The River Region United Way once again kicked off its annual campaign in style with Rally in the Alley on August 27, 2015. This year, Rally served as a Community Connection event, bringing potential volunteers together with over 100 representatives from 34 affiliate agencies. Our Emerge Montgomery partners stepped up to serve as “Connectors,” helping people make contacts with other eventgoers.

We were so grateful this year for the support of AlleyBAR, who allowed us to hold Rally inside their Hangar venue, letting us move indoors to beat the heat. Inside, attendees enjoyed food samples from our Alley Partners – Central, Dreamland, Jalapeno’s, Jimmy John’s, Mellow Mushroom, Railyard Brewing Company and SaZa. “America’s Got Talent” semi-finalist Jaycob Curlee entertained the crowd with live music throughout the event.

2015 Campaign Chair Heather Davis announced United Way’s goal of impacting 140,000 lives in the River Region through this year’s campaign, as well as this year’s fundraising goal of $5,019,787.

Photos by Carter Photography & Design
Hundreds turned out to Rally in the Alley in 2015 to learn more about the River Region United Way and our affiliate agencies, as well as to enjoy food samples from Alley partners, and live music.


This community event, organized by EMERGE Montgomery and the River Region United Way, was free and open to the public. We were proud to have AUM returning for a fourth year as the event's presenting sponsor. We were also pleased to have Regions joining us again this year as our supporting sponsor. #GetRallied

2015 Presenting Sponsor

2015 Supporting Sponsor


For more pictures from the 7th Rally in the Alley, click here.